Day Pitney remains committed to providing quality legal counsel, while protecting our clients and employees. For more information, please visit our COVID-19 Resource Center.
Although well-versed in all aspects of intellectual property law, Carrie Webb Olson, chair of Day Pitney's Trademark Copyright and Advertising practice group, assists clients with strategic global trademark protection, management and enforcement. Always striving to connect the creative, business and legal teams, she is a trusted partner in the process of establishing, building and licensing company brands. Carrie represents clients, large and small, in the financial services, sports and entertainment, publishing, travel, health and wellness, healthcare, consumer products and retail industries.
Whether working as quasi in-house trademark counsel to well-known global companies, guiding foreign entities on U.S. intellectual property strategy, or educating start-ups about basic trademark law principles, she delivers highly-regarded counsel and outstanding value to clients. In 2018, the World Trademark Review 1000* (Globe Business Media Group), an independent research directory focused exclusively on trademark practices and practitioners, noted that "[Carrie is] a terrific practitioner who has done a great job of building out the practice." It previously noted that she "leaves no stone unturned and is very responsive. She provides premium-quality work and service and bills fairly. She has everything you would look for in representation." Clients often call on Carrie's extensive experience to address ownership and validity issues, as well as complex dispute matters involving trademark and copyright assets. She can quickly identify risks and liabilities in litigation and corporate transactions. From selection, adoption, prosecution, policing and enforcement to licensing, sponsorships and joint ventures, Carrie delivers strategic, practical advice throughout the life of a trademark with an emphasis on excellent client service.
Carrie leverages significant relationships within the international trademark community for quick access to some of the most sophisticated trademark and copyright advice available, in virtually any jurisdiction around the world. Always preferring an amicable resolution, she, when necessary, zealously engages in bringing and defending trademark and copyright claims before the United States Patent and Trademark Office's Trademark Trial and Appeal Board and the U.S. District Courts. She has represented clients in dozens of successful domain name and Internet-related disputes and regularly advises clients regarding online enforcement and Internet advertising practices.
Carrie is a popular speaker at conferences and has been published and cited in leading business and legal media, including Law360 and the Boston Business Journal
* No aspect of these advertisements have been approved by the Supreme Court of New Jersey. See Awards Methodology.
Ranked in World Trademark Review 1000 – The World's Leading Trademark Professionals (Globe Business Media Group), 2015-2019
Recognized with Client Choice Award for excellence in client service in the Intellectual Property: Trademarks category for Massachusetts by Lexology, 2015 & 2017
Who's Who Legal USA – Trademarks, 2006
No aspect of these advertisements has been approved by the highest court of any state. See Awards Methodology.
Strategic Decisions in Intellectual Property, University of Connecticut School of Law, Co-teaching, Fall 2006, 2008, 2009
Greater Boston Legal Services, which provides free civil legal services to thousands of individuals in Boston and 31 surrounding cities and towns, Board of Directors
City Year Boston, Legal Community Committee