Alex P. Garens

Partner

F: (339) 600 9982
Overview Insights News Education and Credentials Recognition and Community

Overview

Alex Garens, head of Day Pitney's Trademark, Copyright and Advertising practice group, advises corporations across diverse industries on various issues at the intersection of intellectual property and technology. He assists clients on trademark, copyright and advertising issues and regularly guides clients throughout the lifecycle of brand management: identifying, clearing and securing protection for intellectual property assets, as well as developing and implementing a global brand strategy for the continued management, expansion, protection and enforcement of their intellectual property rights.

Alex assists clients with structuring, drafting and negotiating agreements and transactions that relate to intellectual property, technology and privacy, such as licenses, SaaS agreements, services agreements, data privacy agreements and addendums, terms of use agreements, sponsorship and co-promotion agreements, sweepstakes and promotional contest rules, among other commercial agreements and internal company resources for data privacy compliance and best practices.

Alex is proficient in Spanish and Japanese.

Insights

News

Education and Credentials

Education
Boston University School of Law, J.D.,

cum laude

University of Wisconsin, Madison, B.A.
Admissions
Commonwealth of Massachusetts
Affiliations
Boston Bar Association, Intellectual Property Law Section
International Trademark Association (INTA)
Intellectual Property Owners Association (IPO), Artificial Intelligence and New Emerging Technologies Committee
Languages
Spanish
Japanese

Recognition and Community

Recognition

Ranked in World Trademark Review 1000 – The World’s Leading Trademark Professionals (Globe Business Media Group), 2021-2023

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